Author Profile: Julia Doherty

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Julia Doherty ran a successful business for many years. Business was good but it was only when she started to use social media that's when the company excelled to such an extent that she was able to sell it to an International company.

Julia says "Marketing for business has seen a drastic change over recent years. Traditional methods of marketing are seeing a high decrease and new methods such as internet advertising and the use of social media has seen an increase. Marketing is no-longer a one-way street, it's an engagement of conversation".

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